Sr. Digital Marketing Executive

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Sr. Digital Marketing Executive
3 + Years

We are seeking a talented and experienced Senior Digital Marketing Executive to lead our digital marketing efforts and elevate our brand presence in the online sphere. In this role, you will have the opportunity to leverage your expertise in digital strategy, content marketing, and analytics to engage our target audience, drive customer acquisition, and optimize conversion rates. If you are passionate about staying ahead of the curve in digital marketing trends and are ready to make a significant impact, we want to hear from you.


  • Assisting in the formulation of digital marketing strategies.
  • Prepare and support in formulating plans to improve the digital presence of the organization.
  • Support in the day-to-day SEO activities (both Off-page and On-page like keyword, image optimization etc).
  • Promote the flyers and videos into various available social media groups and thereby bring in more sales and leads.
  • Monitor the company presence on social media (Twitter, Facebook, Instagram, LinkedIn, etc.) and suggest new plans and strategies to improve the same.
  • Launch optimized online adverts through Google Ads, Facebook Advertising, etc. to increase company and brand awareness.
  • Prepare online newsletters and promotional emails and organize their distribution through various channels.
  • Provide creative ideas for content marketing and blog updates on website.
  • Coordinate with the design team to produce promotional materials in time.
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date.
  • Establish and maintain collaborative partnerships with media agencies, social influencers etc.
  • Run email campaigns, WhatsApp Bulk Messaging, SMS and other as required by the company.
  • Analyze the web traffic using web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.) on regular basis.
  • Suggest strategies to improve web traffic for the website.
  • Engage in research to suggest better tools to implement for improving the database.
  • Analyze the new trends in social media and digital marketing and suggest new strategies to be implemented.


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